Shopping App UI/UX Case Study
Inroducing Artists Choice
Overview
Artists Choice is a responsive web app, that provides a curated online platform for artists and art enthusiasts alike, offering a wide selection of high-quality fine art supplies. We aim to foster creativity and inspire artistic expression by offering a diverse range of art materials that cater to various styles, mediums, and skill levels.
I was the sole designer & researcher for this project and the duration was 1 month.
Objective
We, at Artists Choice are passionate about art and are committed to being a trusted destination for artists to discover, explore, and acquire the finest art supplies that enable their creative journeys.
The Problem
Since many generic art and craft stores only have basic art supplies and brands, Artists Choice aims to solve this problem by providing a wide range of fine art supplies that cater to various styles, mediums, and skill levels targeted solely towards artists.
Core Values
User Flow
Low-Fidelity Sketches
Mid-Fidelity Screens
Logo & Icons
Our logo represents a pencil with paint drips that signify drawing and painting. There are both horizontal and vertical versions of the logo that can be used in different situations. The page icons have two variations: Light and Dark without text that can be used in limited space or mobile applications.
The icons were taken from Feather Icons.
Colors
Typography
Our Typeface is Montserrat. It is a widely used UI font known for its readability and versatility. It has 18 variations with 9 weights.
Product Page
Final Showcase
Responsive Design
Project Retrospective
What Went Well
Conceptualizing a way to make my app user-centered while also visually appealing.
What Could be Improved
While designing responsive sizes, I had to resize all of my components indivudualy.
What I Learnt
Feedback is very valuable, right from users to UI/UX Designers.